Collab Alert: Colette x Hello Kitty x Playboy’s Leica Limited Edition
Make note that this is a Colette initiative wherein the retailer brings together Hello Kitty and Playboy to roll out a anniversary edition capsule collection that will be exclusively sold at the Parisian store.
Now while Playboy is celebrating its 60th and Hello Kitty its 40th, the only way to elevate this line-up was to sell a standard Leica C camera brand stamped by both labels, considering Leica too turns 100 this year.
So while you do have a host of merchandise like cupcakes, phone cases, portable speakers and apparel available in the capsule collection, it is the limited-to-10 Leica C cameras - at $1,265 (approx) - that are getting the most attention.
Is the camera worth it? Well technically it’s a Leica so why not; but then again, just because Colette added an animated Hello Kitty dressed as a Playboy bunny on the front body, are you will to pay an extra $565?
PS: The original Leica C costs just $700, so go figure!